The organizational goal of the Henderson County Tourism Development Authority (HCTDA) is to use revenue generated through tourism to market Hendersonville and Henderson County as a destination, growing the economy, jobs and tax revenue, to benefit those who live and visit the area. The 52-page travel guide includes everything needed to plan your visit and discover Mountain Moments: maps, itineraries, and useful information on area attractions, accommodations, restaurants, family activities, the Crest of the Blue Ridge American Viticulture Area (AVA), the Cheers! Trail, annual events, apple orchards, outdoor recreation and more.