While working with Lactaid, I helped produce designs for the site and for Lactaid’s in-depth monthly email newsletter. Each month, the newsletter featured seasonal products along with editorial content and recipes, plus information on lactose-free substitutions for every day ingredients. Products ranged from cottage cheese to milk and ice cream, and included seasonal products like eggnog. Work for the website included updating pages and design a microsite for seasonal products.
email newsletter marketing | microsite design