Designs created for the Nectresse brand included email newsletters with featured products and drive to the Nectresse site, a microsite with recipes and free samples, and social media marketing through channels like Facebook. The Nectresse microsite contained a library of recipes ranging from appetizer and drink to quick meals, entrees and desserts. Designs for social media were published multiple times per week, and ranged in theme - they were based on featured products, seasonal foods and events, and consumer contests and coupons.