SINCERELY YOURS EVENTS
Sincerely Yours Events is a luxury wedding and event design firm that offers full service event coordination and day-of packages. While they had an internet presence, their website was based on old branding, and required a refreshed look, clean lines, white space and beautiful elevated design that reflected the brand's mission. This site redesign project included a new structure from the bottom up, as well as branding and design of a new logo and marketing materials.
website design | website development | rebranding
OLD LOGO & BRANDING
THE PROCESS OF VISUALIZING THE NEW BRAND
The new color palette and font and logo treatments all consisted of soft hues, neutral color groups and elegant, elevated typefaces. The logo design focused on the three letters of the branding (like the old logo had done), but evolved the brand letters into a new, more elegant layout.
FINAL LOGO, COLOR PALETTE & FONT TREATMENTS
The new color palette brings a beautiful and airy, classic look to the website. The theme of soft hues work nicely to compliment the clean white background of the site.